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About This Policy
This Privacy Policy ("Policy") applies to all services operated under the 2jbey brand, accessible at https://2jbey.net (the "Platform"). It governs the collection, use, storage, disclosure, and protection of personal data submitted by users — including registered players, visitors, and prospective account holders — who access or interact with the 2jbey Platform from Pakistan and internationally.
By registering an account on 2jbey, making a deposit, placing a bet, or simply browsing the Platform, you acknowledge that you have read, understood, and agree to the practices described in this Policy. If you do not agree with any part of this Policy, you must discontinue use of the Platform immediately.
Summary: 2jbey takes data privacy seriously. We collect only what we need, use it for clearly defined purposes, protect it with industry-standard security measures, and never sell it to third parties for commercial gain. This Policy is designed to be transparent, plain-English, and genuinely useful to Pakistani players who want to understand exactly where their data goes.
This Policy should be read alongside the 2jbey Terms & Conditions and the Responsible Gaming policy, both of which incorporate privacy-related obligations by reference.
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Data We Collect
2jbey collects personal data through several distinct channels: information you provide directly during registration and account use, information generated automatically as you use the Platform, and information received from third-party service providers where applicable. The categories of data we collect are detailed below.
| Data Category |
Specific Data Points |
Collection Method |
| Identity Data |
Full legal name, date of birth, CNIC or passport number, nationality |
Registration form / KYC submission |
| Contact Data |
Email address, mobile number, residential address (city, province, Pakistan) |
Registration form / account settings |
| Financial Data |
JazzCash / EasyPaisa account numbers, bank account details (HBL, UBL, Meezan), transaction history, deposit and withdrawal amounts in PKR |
Payment gateway / cashier transactions |
| KYC Documents |
Scanned or photographed copies of CNIC, passport, utility bills, bank statements |
Document upload during verification |
| Technical Data |
IP address, device type, browser type and version, operating system, screen resolution, session timestamps |
Automatically via server logs and analytics |
| Usage Data |
Games played, bets placed, bet amounts, win/loss history, session duration, pages visited, features used |
Automatically via platform activity tracking |
| Communications Data |
Content of live chat conversations with support, email correspondence, feedback submitted |
Customer support interactions |
| Marketing Preferences |
Promotional opt-in/opt-out status, notification preferences, preferred communication channel |
Account settings / consent forms |
We do not collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, or biometric data beyond what is strictly required for age and identity verification under applicable Know Your Customer (KYC) obligations.
Where you choose not to provide data that is mandatory for a particular service (such as identity data for KYC verification), 2jbey reserves the right to restrict or suspend access to that service until the required information is provided.
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How We Use Your Data
2jbey processes your personal data for the following defined purposes. We do not use your data for any purpose that is incompatible with the purposes listed here without first seeking your consent or establishing a new lawful basis for processing.
- Account Creation and Management: To register and maintain your 2jbey account, verify your identity in compliance with KYC requirements, and manage your account preferences and profile information.
- Transaction Processing: To process PKR deposits via JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Raast, Visa, and Mastercard; to process withdrawal requests; and to maintain accurate records of all financial transactions associated with your account.
- Platform Delivery: To provide access to casino games, live dealer tables, sports betting markets, and all other features available on the 2jbey Platform. Usage data helps us optimise game performance, fix technical issues, and ensure a smooth experience for players across Pakistan.
- Fraud Prevention and AML Compliance: To detect, investigate, and prevent fraudulent activity, money laundering, terrorist financing, and other financial crimes. This includes automated screening of transactions and account activity against risk indicators.
- Responsible Gaming: To monitor player behaviour for indicators of problem gambling, to enforce deposit limits and self-exclusion requests, and to deliver responsible gaming messages and interventions where appropriate.
- Customer Support: To respond to enquiries, complaints, and support requests submitted via live chat or email, and to maintain records of communications for quality assurance purposes.
- Legal and Regulatory Compliance: To fulfil obligations imposed by the gaming licence under which 2jbey operates, including record-keeping, reporting, and cooperation with regulatory authorities.
- Marketing Communications: To send promotional emails, SMS notifications, and in-platform messages about bonuses, new games, and special offers — but only where you have given explicit consent to receive such communications. You may withdraw consent at any time through your account settings.
- Platform Improvement: To analyse aggregated usage data and player feedback to improve the 2jbey Platform, develop new features, and enhance the overall player experience for the Pakistani market.
No Data Selling: 2jbey does not sell, rent, or otherwise commercially exploit your personal data to any third party for their independent marketing purposes. Full stop.
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Legal Basis for Processing
2jbey processes your personal data on one or more of the following lawful grounds, consistent with the requirements of applicable data protection legislation:
- Contractual Necessity: Processing is necessary to perform the contract between you and 2jbey — specifically, to operate your account, process your bets and transactions, and deliver the services you have signed up for. Without this processing, 2jbey cannot provide its services to you.
- Legal Obligation: Processing is necessary for 2jbey to comply with its legal obligations, including KYC identity verification, AML transaction monitoring, record-keeping mandated by the gaming licence, and cooperation with regulatory or law enforcement authorities where required.
- Legitimate Interests: Processing is necessary for the legitimate interests of 2jbey in operating a secure, fair, and commercially viable online gaming platform — including fraud prevention, platform security, and general business operations — provided those interests are not overridden by your fundamental rights and freedoms.
- Consent: Where 2jbey relies on your consent as the lawful basis for processing (primarily for marketing communications), you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of any processing carried out prior to withdrawal.
Where we process data based on legitimate interests, we carry out a balancing assessment to ensure our interests do not unjustifiably override your privacy rights. You may request information about any such assessment by contacting our support team.
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Sharing Your Data
2jbey does not share your personal data with third parties except in the specific circumstances described below. In every case where data is shared, 2jbey ensures that appropriate contractual and technical safeguards are in place to protect your information.
- Payment Processors: Your financial data is shared with payment service providers — including JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Raast, and card scheme processors — strictly to facilitate deposit and withdrawal transactions. These providers process your data under their own privacy policies and applicable financial regulations.
- Game Providers: Technical usage data (such as session tokens and bet results) may be shared with licensed game content providers, including Evolution Gaming (EVO Live) and other certified suppliers, to facilitate game delivery and dispute resolution. Game providers do not receive your identity or contact data.
- KYC and Fraud Prevention Services: Identity verification documents and data are processed by third-party KYC and anti-fraud service providers who are contractually bound to use your data solely for identity verification and fraud screening purposes on behalf of 2jbey.
- Regulatory and Law Enforcement Authorities: 2jbey may be legally required to disclose personal data to gaming regulatory bodies, financial intelligence units, tax authorities, or law enforcement agencies in response to lawful requests, court orders, or as required by the terms of the gaming licence.
- Business Successors: In the event of a merger, acquisition, or transfer of all or part of the 2jbey business, your personal data may be transferred to the acquiring entity. You will be notified of any such transfer and given the opportunity to exercise your data rights before it takes effect.
No Unsolicited Third-Party Sharing: 2jbey will never share your personal data with advertisers, data brokers, social media platforms, or any third party for independent commercial purposes without your prior explicit consent.
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Cookies & Tracking Technologies
The 2jbey Platform uses cookies and similar tracking technologies to deliver a functional, personalised, and secure user experience. Cookies are small text files placed on your device by the Platform when you visit. They do not contain executable code and cannot be used to access other files on your device.
- Strictly Necessary Cookies: These cookies are essential for the Platform to function correctly. They manage your login session, maintain your account security, remember your language and region preferences, and enable core features such as the cashier and game lobby. These cookies cannot be disabled without significantly impairing Platform functionality.
- Performance and Analytics Cookies: These cookies collect anonymised information about how players use the Platform — which pages are visited most frequently, how long sessions last, and where technical errors occur. This data is used exclusively for Platform improvement and is not linked to your personal identity.
- Functional Cookies: These cookies remember your preferences and customisation choices, such as your favourite game categories or preferred deposit method, to provide a more convenient experience on return visits.
- Marketing and Retargeting Cookies: These cookies, where consented to, help 2jbey deliver relevant promotional content based on your Platform activity. You may opt out of marketing cookies at any time via the cookie consent manager accessible in your account dashboard.
Cookie Control: When you first access the 2jbey Platform, you will be presented with a cookie consent banner. You may accept all cookies, reject non-essential cookies, or customise your preferences at any time. Strictly necessary cookies are always active as they are essential for secure Platform operation.
Your cookie preferences are stored on your device and applied each time you visit the Platform. Clearing your browser cookies will reset your preferences, and you will be asked to confirm them again on your next visit.
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Data Retention
2jbey retains your personal data for no longer than is necessary to fulfil the purposes for which it was collected, or as required by applicable legal, regulatory, or licensing obligations. The following retention principles apply:
- Active Accounts: Personal data associated with an active 2jbey account is retained for the full duration of the account's active life on the Platform.
- Closed Accounts: Following account closure — whether voluntary or due to a terms violation — 2jbey retains identity, financial, and transaction data for a minimum period of five (5) years. This retention period is mandated by anti-money-laundering regulations and gaming licence requirements, which require operators to maintain records for regulatory audit purposes.
- KYC Documents: Copies of identity documents submitted during KYC verification are retained for a minimum of five (5) years following account closure, in accordance with AML compliance obligations.
- Customer Support Records: Records of live chat conversations and email correspondence with the 2jbey support team are retained for three (3) years following the closure of the relevant support ticket.
- Marketing Data: Where you have consented to receive marketing communications, your contact details and marketing preferences are retained until you withdraw consent. Following withdrawal, your data is removed from active marketing lists within a reasonable processing period.
After the applicable retention period has expired, your personal data will be securely deleted or anonymised so that it can no longer be linked to you as an individual. Anonymised, aggregated data (which cannot identify you) may be retained indefinitely for statistical and platform improvement purposes.
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Security Measures
2jbey employs a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. Our security framework includes:
- SSL/TLS Encryption: All data transmitted between your device and the 2jbey Platform is encrypted using industry-standard Transport Layer Security (TLS). The padlock icon in your browser confirms that your connection is secured at all times.
- Data Encryption at Rest: Sensitive personal data, including identity documents, financial records, and KYC files, is stored in encrypted form in 2jbey's secure data infrastructure. Encryption keys are managed under a strict access control policy.
- Access Controls: Access to personal data within 2jbey's systems is restricted on a strict need-to-know basis. Only authorised personnel with a legitimate operational requirement may access personal data, and all access is logged and audited.
- Segregated Player Funds: Player account balances are held in accounts that are segregated from 2jbey's operational funds, providing an additional layer of financial security for your deposits.
- Penetration Testing: 2jbey conducts regular security assessments and penetration testing of its Platform infrastructure to identify and remediate vulnerabilities before they can be exploited.
- Incident Response: 2jbey maintains a documented data breach response plan. In the unlikely event of a security incident affecting your personal data, 2jbey will notify affected players and relevant regulatory authorities in accordance with applicable breach notification requirements.
Your Role in Security: While 2jbey takes extensive measures to protect your data, you also play a vital role. Use a strong, unique password for your 2jbey account, enable any available two-factor authentication, and never share your login credentials with anyone. If you suspect your account has been compromised, contact our 24/7 support team immediately via live chat.
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Your Rights
As a data subject whose personal information is processed by 2jbey, you hold the following rights with respect to your personal data. 2jbey is committed to honouring these rights promptly and without undue restriction:
- Right of Access: You have the right to request confirmation of whether 2jbey holds personal data about you and, if so, to receive a copy of that data along with information about how it is being used. This is commonly known as a Subject Access Request (SAR).
- Right to Rectification: If any personal data held by 2jbey is inaccurate or incomplete, you have the right to request that it be corrected. You may update most personal details directly through your account dashboard. For corrections to identity or KYC data, contact our support team.
- Right to Erasure: Also known as the "right to be forgotten," you may request the deletion of your personal data where it is no longer necessary for the purposes for which it was collected, where you withdraw consent (and no other lawful basis applies), or where it has been processed unlawfully. Note that this right is subject to overriding legal retention obligations — 2jbey cannot delete data it is legally required to retain.
- Right to Restriction: You may request that 2jbey restrict the processing of your data in certain circumstances — for example, while the accuracy of data is being contested, or where you have objected to processing and the outcome of that objection is pending.
- Right to Data Portability: Where processing is based on your consent or a contract and is carried out by automated means, you have the right to receive a copy of your personal data in a structured, commonly used, machine-readable format, and to request its transfer to another controller where technically feasible.
- Right to Object: You have the right to object to the processing of your personal data where that processing is based on legitimate interests, including where it relates to direct marketing communications. Upon receipt of a valid objection to direct marketing, 2jbey will cease processing your data for that purpose immediately.
- Right to Withdraw Consent: Where your data is processed on the basis of consent, you may withdraw that consent at any time without penalty. Withdrawal does not affect the lawfulness of processing that occurred before the withdrawal.
How to Exercise Your Rights: To exercise any of the above rights, please contact the 2jbey support team via live chat in your account dashboard or by emailing
[email protected] (copy and paste; not a clickable link). 2jbey will acknowledge your request within 72 hours and provide a substantive response within 30 calendar days. Complex or multiple requests may require an additional 30-day extension, of which you will be notified.
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Children & Minors
The 2jbey Platform is strictly an adult service. Access is absolutely prohibited for any person under the age of 21. 2jbey does not knowingly collect personal data from individuals under 21 years of age for any purpose.
During the registration process, all prospective players are required to confirm that they are 21 years of age or older. This declaration is legally binding. 2jbey additionally enforces mandatory KYC identity verification — requiring government-issued photographic ID (CNIC or passport) — which allows us to confirm the age of every player before any withdrawal is processed.
If We Discover an Underage User: If 2jbey discovers or reasonably suspects that personal data has been collected from a person under 21 years of age, we will immediately suspend the relevant account, delete or irreversibly anonymise all personal data associated with that account, and void any transactions made during the period of underage use. Any funds deposited by an underage user will be returned through the original payment method after necessary verification.
Parents and guardians who believe their child may have accessed 2jbey are strongly encouraged to contact our support team via live chat immediately. 2jbey takes underage access with the utmost seriousness and will respond to all such reports as a priority matter.
We also recommend that parents and guardians in Pakistan make use of internet filtering and parental control software to prevent unauthorised access to gambling websites by minors in their household.
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International Data Transfers
As an internationally licensed online gaming platform serving players in Pakistan and other markets, 2jbey may transfer your personal data to servers and service providers located outside Pakistan. Such transfers may occur in connection with data hosting, payment processing, KYC verification, game delivery infrastructure, and customer support systems.
Where personal data is transferred internationally, 2jbey ensures that adequate safeguards are in place to protect your data to a standard equivalent to the protections afforded under the data protection framework applicable to 2jbey's gaming licence. These safeguards include:
- Standard contractual clauses incorporated into agreements with all data processors located outside the primary jurisdiction.
- Data processing agreements with third-party service providers that impose binding obligations equivalent to those accepted by 2jbey under this Policy.
- Transfers to jurisdictions that maintain an adequate level of data protection as recognised under relevant international standards.
You may request further information about the specific safeguards in place for any international transfer of your personal data by contacting the 2jbey support team. We are committed to providing transparent answers to reasonable data transfer enquiries.
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Changes to This Policy
2jbey reserves the right to update or amend this Privacy Policy at any time to reflect changes in applicable law, regulatory requirements, the services we offer, or our internal data handling practices. The "Last Updated" date displayed at the top of this page will always reflect the date of the most recent revision.
Where changes to this Policy are material — meaning they significantly affect how we collect or use your personal data, or significantly alter your rights as a data subject — 2jbey will provide advance notice via email to your registered address and/or a prominent notice on the Platform prior to the changes taking effect. For minor or non-material updates, the revised Policy will be posted on this page and will take effect immediately upon posting.
Your continued use of the 2jbey Platform following the publication of an updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with any changes, you must stop using the Platform and contact our support team to request account closure.
Stay Informed: We recommend reviewing this Privacy Policy periodically, particularly before submitting any new personal data to the Platform. Bookmarking this page (2jbey.net/privacy-policy) is a simple way to check for the latest version whenever you need to.
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Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy or the way 2jbey handles your personal data, please reach out to our support team through the following channels:
- Live Chat: Available 24/7 directly within your 2jbey account dashboard. This is the fastest route for all privacy-related enquiries — average response time under three minutes.
- Email: [email protected] (plain text only — copy and paste into your email client; this address is not a clickable link)
When contacting us regarding a privacy matter, please include your registered account username and a clear description of your request or concern. For Subject Access Requests or erasure requests, please also confirm the email address associated with your 2jbey account and provide a copy of a valid government-issued ID for identity verification purposes — this ensures that data is only disclosed to or deleted for the rightful account holder.
Response Commitment: 2jbey will acknowledge all privacy-related enquiries within 72 hours and aims to provide a full substantive response within 30 calendar days. We take every data rights request seriously and are committed to responding fairly, transparently, and promptly to every player in Pakistan and beyond.